a zipped bum bag is shown open with print on the inside and a matching colour zip and strap

Custom Bag Design

The team behind our custom bag design service can help you visualise your ideas as a sketch or provide a complete technical layout for your bespoke promotional bag. You might come to us with a finished brief and know exactly what you want or you might just know you want a branded bag that looks great. We’ve got plenty of experience in developing bags from scratch and enjoy adding new ideas, so tell us what your bag design needs to include and we’ll make it happen.

From concept to creation: our bag design process

Our expert design team translates your brand identity and functional needs into a high-impact reality. By aligning with your guidelines, we create bespoke visuals that ensure your bag stands out.

To accelerate your vision, we offer:

  • Tailored Visuals: Multiple design options defining your bag’s unique silhouette and features.
  • Collaborative Mood Boards: Send us your inspiration—fabrics, hardware, or web captures—and we’ll refine the perfect look and feel.
  • Custom Detailing: Complete control over materials, straps, and buckles to set your brand apart.

Pantone Colour Swatch Booklet in Hands

Expert Guidance for Your First Bag Build

Great design often starts with inspiration. Whether you’re looking to improve upon a classic or combine your favourite features into one unique product, we make the transition from concept to manufacturing seamless.

Navigating custom production can feel overwhelming—that’s where we come in. Contact us today for expert advice and a guided walkthrough of your design and material options.

Personalisation options for bags

We can supply fabric swatches, Pantone match and examples of any metal work, print or embroidery you are employing for your project. Once you’ve approved all of these, your bag moves into pre-production phase and you’re on your way to create your beautiful bag.

We are able to fully Pantone match many elements of your custom bag, from the bag material to fittings such as handles, badges and linings. Download our free Pantone chart.

Custom heavyweight canvas bag in bright colours

Bag Design & Technical Pack

You’ve got an idea but haven’t got a design specification together yet.

This provides you with all you need to get started manufacturing and marketing your new Bag project.

  1. Initial video call with our bag designer to discuss your brief. Complete this bag fact-finder before the call which will help you frame what you need help with.
  2. Design presentation created and sent to you with initial sketches based on the brief.
  3. We have another video call to discuss changes.
  4. Final design CADs are sent for approval.
  5. Your bag technical pack is created and you can send up to 3 sets of consolidated amendments to finalise it.
  6. The Design process usually takes around 2 weeks from start to finish.

£700 +VAT (£780 total)

Original Technical Pack Development

If you’ve got an idea but it needs to be turned into a workable designed specification.

This is a lighter form of the above, and more suited to clients who have already selected materials, dimensions and fittings. Our designer will document and illustrate design ready for manufacture.

  1. Initial video call with our bag designer to discuss your brief. Complete this bag fact-finder before the call which will help you frame what you need help with.
  2. Specification is created with dimensions and annotation for manufacturing.
  3. Your bag technical pack is created and you can send up to 3 sets of consolidated amendments to finalise it.

£400 +VAT (£480 total)

From Concept to Specification: Technical Bag Design

Once your vision is set, our designer develops a comprehensive Technical Bag Pack. This serves as the blueprint for production, ensuring every detail is executed with precision. Your Technical Pack includes:

Colour Accuracy: Pantone references for printing or fabric dyeing.

Exact Specifications: Precise dimensions and structural blueprints.

Finishing Details: Pocket placement, hardware, seam-specific labelling.

Bag Fabric: Defined fabric weights, textures, and styles.

Backpack Design Blueprints

Custom Bag Design Template

To help you get started designing your bag, we have developed a custom bag template and sketch pad to suggest the various options you can consider.

Click on the image below and either right click or save to your desktop to print. The design template prints to A4 size.