Bag Blog

Guide to Creating an Epic Swag Bag

G.F.Smith collection bag in grey felt

Whether you’re planning a killer product launch, or an award ceremony, creating a luxury swag bag should always be at the top of your to-do list. Gifting potential clients and attendees with a high-end swag bag will leave them feeling valued, and provide you with an excellent marketing opportunity. What a swag bag does, when Read More

Is Promotional Marketing Worth the Investment

Jute cosmetic bag with printed logo for Revlon

Marketing is often treated as an afterthought by small, or new businesses, with a tight budget and higher priorities, spending money on marketing can seem like a waste. But if successful companies and household names, like Coca-Cola, still invest millions of pounds a year in marketing, banking on the huge return on investment it brings Read More

Watch the Hype: How to Successfully Market Your Product Launch

Focus on the consumer

From Nike to Apple, the hype surrounding a product launch can be the catalyst to launching a product into the market stratosphere in terms sales, reputation and consumer desire. Over their tenure, those companies have managed to harness the total power of a product launch, with customers camped outside stores for days in advance, just Read More

How to Plan a Killer Product Launch Event

Promotional Bags

The good news is, you’ve done the difficult bit, you’ve designed an excellent product that’s going to enrich the lives of millions, take a few minutes and congratulate yourself – but now what? Time to start thinking about that product launch event. Despite spending all that time in development, the finished product is only half Read More

Latest Bag Technology

Bags with Bluetooth

Bags and technology are a match made in heaven – our bags and phones are our constant companions, after all! Find out how they’re now working together to make life not just more fun, but more convenient as well. Bags with speakers Headphones and speakers are definitely having a moment, so it was only ever Read More

Funky Camouflage Fabric Bags – Now You See ‘Em…

Camoflage print on fabric

We can make camouflage fabric bags in a range of styles and shapes, and can overprint with branding message. We’re expanding our textile collection year on year and 2017 is no different. New in for 2017 is an incredible range of 48 different coloured camouflage printed fabrics! As well as the classic shades of green, Read More

Starting a bag manufacturing project?

bag manufacturing – what’s the process? Bag manufacturing is what we know. You’ve found a niche in the market and you’re going to fill it with THE BAG OF THE YEAR. Congratulations, we can’t wait to make it for you! You can start thinking about the following things before you get to us for your Read More

To Embroider or to Print? That is the Question…

Flocked lettering

Last month, we produced a set of sample bags to send out and show off as wide a variety of bag production techniques as possible. Some of them were branded with print, while others featured embroidered logos. If you’re still deciding which of the two to choose for your bespoke bag, pouch or sleeve, read Read More

Cat’s pretty gross

Cat washing itself

We can make bespoke bags from pretty much anything (but draw the line at dead cats). This month, a taxidermist from New Zealand made news after listing for sale a handbag she made from a feral cat found squashed on the road… click here for the full story with pics. It was finally sold today, Read More

Designer bags for corporate customisation

The Bag Workshop embroidered logo

Not only do we specialise in quality and tailor-made bags at The Bag Workshop, we also stock an impressive range of designer bags for customisation. Among them are famous names such as The North Face, Berghaus, Eastpak, Craghoppers, Musto, Regatta, Helly Hansen and Jack Wolfskin. These are some of the best-known labels in outdoor accessories Read More